EVENT DETAILS

REGISTRATION FOR THIS PROGRAM HAS NOW CLOSED. WE HOPE TO SEE YOU AT OUR MARCH PROGRAM! THANK YOU!

SPECIAL MEDIA SAVVY WORKSHOP

PLEASE NOTE NEW LOCATION - CLYDE'S at TYSON'S CORNER

Are you ready for this opportunity?

Our Media Savvy Workshop for FPA-NCA Members will be held on Thursday, February 11, 2009 at Clyde’s Restaurant in Tyson’s Corner, VA from 8:30AM to 11AM. Our regular membership lunch follows immediately afterwards.

During this 2 hour workshop you will learn:

• How to prepare for an interview,
• What to do - and what NOT to do - during an interview,
• How to follow up with the reporter after the interview, and
• How to integrate the important Talking Points from FPA National into your interview.

This workshop will be valuable for any member who desires to increase their opportunities to develop and improve personal relationships with members of the media.

Media Response Team & Media Resource Kit:

FPA-NCA members who wish to participate on the 2010 Media Response Team and have their professional profile included in our new Media Resource Kit Must attend this workshop.

Program is offered at no charge to our FPA NCA members. You must be registered to attend this program. Seating is limited, and we will fill to capacity, so REGISTER NOW!

Check-in - 8:30AM

Meet our Media Savvy Panelists

Linda Stern/Reuters

Linda Stern is an award-winning financial journalist , a personal financial columnist for Reuters and a regular contributor to Newsweek magazine. Stern is author of Money-Smart Secrets for the Self-Employed (Random House, 1997) and Living on Your Nest Egg (Investors Press, 2001). Her work has appeared in many newspapers, including the Washington Post, The Boston Globe and the Los Angeles Times, and in many magazines including Money, BusinessWeek,Parents and Good Housekeeping. She began her career as a macroeconomic and tax reporter for Knight Ridder newspapers, and has more than two decades in as a consumerist personal finance writer.

Sandra Block/USA Today

Sandra Block has been a personal finance reporter since 1993 and with USA TODAY since 1995. Block has written the Your Money column, which appears every Tuesday, since 1998. She is co-author of The Busy Family's Guide to Money and Easy Ways to Lower Your Taxes: Simple Strategies Every Taxpayer Should Know. Before joining USA TODAY, Block was a personal finance reporter for the Akron-Beacon Journal in Akron, Ohio. From 1993-1994, she was a fellow at the Knight-Bagehot Fellowship program for economics and business journalism at Columbia University.

Court Cook/ABC 7 & News Channel 8

Court Cook is the Producer of NewsChannel 8’s Washington Business Tonight and has been in the television and media industry since the early 2000’s. After graduating as a TV Broadcasting major from Otterbein College, Cook moved to Washington, D.C. Cook began work in Communications for a Fortune 500 company before returning to his broadcast roots. Cook has worked for WTOP Radio, Washington Post Radio and Talk Radio 3WT- Home of the National’s. In Cook’s current role his responsibilities include daily show production, coordinating guest appearances, and networking with the greater Washington business community.